An Entrepreneur's Life: » Marketing http://www.circleoneconnect.com Learn It. Do It. Teach It. Thu, 12 Aug 2010 20:11:41 +0000 en hourly 1 http://wordpress.org/?v=3.0.1 Improving Lead Generation Marketing Effectiveness & ROIhttp://www.circleoneconnect.com/improving-lead-generation-marketing-effectiveness-roi/#utm_source=feed&utm_medium=feed&utm_campaign=feed http://www.circleoneconnect.com/improving-lead-generation-marketing-effectiveness-roi/#comments Thu, 29 Jul 2010 21:52:01 +0000 C. A. Simmons http://www.circleoneconnect.com/?p=8079
 Improving Lead Generation Marketing Effectiveness & ROI

w emed06c1 Improving Lead Generation Marketing Effectiveness & ROIMarketing Professionals get top tips on developing your lead generation program for 2010-11 in this live webinar “Improving Lead Generation Marketing Effectiveness & ROI”. Based on all-new research by marketing ROI thought leaders the Lenskold Group, and sponsored by emedia Lead Generation, this webinar details:

  • Which lead generation offers are most effective
  • Where you should consider ramping up lead gen spend
  • How improved analytics increases your returns
  • How you can improve executive confidence for a larger lead gen budget
  • And more

Learn from the experts – Learn from your peers – Register for “Improving Lead Generation Marketing Effectiveness & ROI” today!

Request Free!

Continue Reading Improving Lead Generation Marketing Effectiveness & ROI

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Why Google Paid Traffic Is Sinkinghttp://www.circleoneconnect.com/why-google-paid-traffic-is-sinking/#utm_source=feed&utm_medium=feed&utm_campaign=feed http://www.circleoneconnect.com/why-google-paid-traffic-is-sinking/#comments Tue, 20 Jul 2010 13:03:05 +0000 C. A. Simmons http://www.circleoneconnect.com/?p=4304
 Why Google Paid Traffic Is Sinking
Image representing Google as depicted in Crunc...
Image via CrunchBase

If you had all the traffic you ever wanted for FREE do you think you could make money online?

Of course you could…me too!

Fortunately today is that day for both of us.

My boy Ryan Deiss just released his FREE 2010 Perpetual Traffic Report:
http://www.circleoneconnect.com/perpetual-traffic-report

This report changes EVERYTHING when it comes to web traffic and if you don’t read it you will be behind the game.

Ryan has figured out a way to use Google’s own tools against them to get FREE organic traffic any time he wants. It’s CRAZY!

Go grab your copy of the report right now while it’s still FREE…
http://www.circleoneconnect.com/perpetual-traffic-report

Let me know what you think,

- C.A. Simmons

P.S. In the report Ryan also tells you how to get his $10,000 Cherry Picker Software (AMAZING) for Free…

…no strings, for just reading the report.

Don’t wait go grab the report now:
http://www.circleoneconnect.com/perpetual-traffic-report

 Why Google Paid Traffic Is Sinking

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Niche Marketing Genius… Beautiful People Make Beautiful Babieshttp://www.circleoneconnect.com/niche-marketing-genius-beautiful-people-make-beautiful-babies/#utm_source=feed&utm_medium=feed&utm_campaign=feed http://www.circleoneconnect.com/niche-marketing-genius-beautiful-people-make-beautiful-babies/#comments Mon, 21 Jun 2010 23:36:58 +0000 C. A. Simmons http://www.circleoneconnect.com/?p=521
 Niche Marketing Genius... Beautiful People Make Beautiful Babies

flashcity exc christinamilian 061710 3 Niche Marketing Genius... Beautiful People Make Beautiful Babies

Is there any market that a niche can’t be carved out of? Apparently not.

Online dating site BeautifulPeople.com — a dating website that only allows attractive people to join based on the uniquely biased vote of its members — is famous for it’s ultra-exclusive ‘clientèle’ so to speak, and is now providing a forum/sperm bank where one might search for genetic material from beautiful people from around the world.

Now, the site is taking further steps in the fight against unattractiveness (at least unattractiveness as gauged by people who dig conventionality) by launching a fertility introduction service that allows both members and non-members to score the stuff that dream babies are made of. According to Managing Director Greg Hodge, “There are no financial benefits for us in doing so — we are simply responding to a demand for attractive donors. Every parent would like their child to be blessed with many fine attributes, attractiveness being one of the most sought after. For a site with members who resemble Brad Pitt, George Clooney and Angelina Jolie you can imagine the demand.”

Hintze added that initially the service was to be limited to hotties and hotties alone, “But everyone — including ugly people — would like to bring good looking children in to the world, and we can’t be selfish with our attractive gene pool.” How very generous of him. (via Mashable)

This is a brilliant concept. Creating a niche for a specialty market with a built in desire for ‘attractive’ babies. People search Craigslist and other online gatherings to search for fertility donors everyday. The genius in this concept is they’re essentially supplying the demand that almost everyone of their unfortunately infertile customers wants.

Yes! I know there are no financial benefits for the company but they will benefit a ton in the additional publicity and attention. So if for nothing it’s still one hell of a PR move.

Oh and eugenics maybe? I don’t think so. People make the decision to mate with people they find attractive every single day… until now the people in search of donors didn’t have a cool social way to make it happen.

I’m interested in hearing what you guys think of this and how you could implement a similar concept in your own business.

Check out the full article over at Mashable.com – Dating Site Launches Online Sperm and Egg Bank for “Beautiful People”

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How To Increase Your Alexa Rankinghttp://www.circleoneconnect.com/how-to-increase-your-alexa-ranking/#utm_source=feed&utm_medium=feed&utm_campaign=feed http://www.circleoneconnect.com/how-to-increase-your-alexa-ranking/#comments Wed, 30 Sep 2009 21:32:15 +0000 C.A. Simmons http://www.circleoneconnect.com/how-to-increase-your-alexa-ranking/
 How To Increase Your Alexa Ranking

Whether you value your Alexa traffic ranking or not there are definite advantages to having a high AlexRank. Many webmasters and business folk look at the AlexaRank as a reasonable representation of a site’s traffic. If you are selling advertising from your site the more “proof” you can demonstrate of your traffic – and in AlexaRank’s case it is an independent valuation of your traffic, which adds credibility – the more likely advertisers will come knocking at your door willing to give you some of their ad budget.

An AlexaRank Experiment

AlexaRank is calculated using the Alexa Toolbar. Alexa takes the browsing data from the millions of people using the Toolbar and calculates the traffic ranking of each site. As Alexa states, while low traffic sites are harder to gauge accurately, once a site reaches a 100,000 or less ranking the accuracy of the measure increases. Hence if you can top a 10,000 AlexaRank, or even 1000, the credibility of that ranking is increased.

As Blaine Moore pointed out in a comment made to my previous AlexaRank article, it is easy to – as he put it – “game” the AlexaRank if you have a tool that checks AlexaRank installed on your computer, and that doesn’t have to be just the toolbar, it can be for a FireFox extension like SearchStatus, which I recently installed on my browser. These tools send data to Alexa, and when Alexa receives any data about your surfing habits it will raise the traffic rankings for the sites you provide data for – and if you visit your own sites often you can raise your ranking.

I can’t verify that installing any AlexaRank checking tool will help your own site’s AlexaRank and to be honest after I installed SearchStatus I did not notice any significant change in my AlexaRank at my blogs. It wasn’t until I conducted a different experiment that I noticed more verifiable proof of a technique to increase your site’s AlexaRank.

How I Increased My AlexaRank By More Than 25%

Here’s how my logic went – I figured the toolbar and other AlexaRank checking tools tell Alexa my browsing habits, which is fine, but I’m only one person visiting my blogs (albeit I do it many times each day). What I really want is a way to tell Alexa about every person who visits my blogs, not just me. In order to do this, the Alexa reporting tool needs to be on my blog and downloaded by every person who visits my site each time they visit.

The obvious answer was to install an Alexa Site Widget on each of my blogs. The widget works like this:

If you click it you will be taken to my current Alexa traffic ranking data. You can also find the live widget in the sidebar of all my blogs. After installing this widget on to my blogs, within the next few days my rankings increased at least 25%. Prior to this gain my AlexaRank increases had been slow and steady, but never as significant as this in a short period of time, unless of course I earned a traffic spike from some other site(s) linking to me.

This makes complete sense, as my thinking above explains. If every visitor to your blog downloads the Alexa site widget when they visit your site, then Alexa has data on every visitor you have, at least every web reader, I don’t think RSS readers count since they never download the widget unless they go to your site. You might call this “gaming” your AlexaRank, but in this case I don’t think that’s an apt description – installing the site widget in fact helps to give Alexa enough data to provide your true AlexaRank, as opposed to what it thinks it should be based on the data it has from it’s toolbar users.

If you sell advertising from your blog or website then you should care about your AlexaRank. If that is the case then installing the Alexa site widget is a must. It takes only a few seconds and could significantly improve your current AlexaRank.
If any other bloggers or webmasters out there notice an increase in their AlexaRank after following my instructions and installing a site widget I’d love to hear about it. While I’m confident my results are good enough proof, it doesn’t hurt to have more examples to back up the hypothesis. Please leave a comment and tell me how your AlexaRank improves.

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SEO Best Practice: Befriend The Directorieshttp://www.circleoneconnect.com/seo-best-practice-befriend-the-directories/#utm_source=feed&utm_medium=feed&utm_campaign=feed http://www.circleoneconnect.com/seo-best-practice-befriend-the-directories/#comments Wed, 30 Sep 2009 14:00:15 +0000 C.A. Simmons http://www.circleoneconnect.com/seo-best-practice-befriend-the-directories/
 SEO Best Practice: Befriend The Directories

SEO Best Practice Befriend The Directories SEO Best Practice: Befriend The DirectoriesWhy Directories Are Important

Directories should play a major role in your SEO efforts, well, at least the big and important ones, for the following reasons:

  • Listings within major directories provide “context” to search engines. For example, if your web site is listed in the Open Directory Project under the category Pets -> Weird Pets -> Blue Cats, search engines will assume your web site has something to do with blue cats. Your web site and pages will be indexed faster and might have a better ranking in search results for specific terms (in this case, “blue cats”).
  • Major directories (such as Yahoo! Directory, ODP, Jayde etc.) have high page ranks and as long as you obtain a non-reciprocal listing from them, paid or unpaid, your page rank will benefit greatly.
  • Major directories are often replicated by other web sites (think of ODP, with hundreds of copies) which means that a listing somewhere in such a major directory will cause listings in all replica sites, contributing towards your link popularity efforts and boosting page ranks.
  • The ODP (Open Directory Project) feeds results to Google, AOL, AltaVista, Lycos, Netscape – once again, a presence in ODP can get you quite far.

Submitting to Directories

As with most good things in life, you need to make efforts to get into quality directories. Although detailed instructions on how to submit your web sites are always provided by the directories, there are certain aspects to consider before you start hunting for directories and submit your web sites:

  • Start with Yahoo! Directory and the Open Directory Project: being listed in the two of them is worth more than being listed in all other directories together! You will find soon enough that, unfortunately, being listed in these two is the hardest thing to do: Yahoo requires a $299 annual fee for regular web sites (only non-commercial sites qualify for a free listing) and $600 for adult sites, while ODP is free but you need A LOT of luck to make your way into it. ODP is so large yet is strictly human edited, which means the waiting time for a listing can extend to even years! Make your duty as a SEO worker and submit your web site, but don’t get your hopes too high, unfortunately.
  • Religiously follow the submission guidelines provided by directories: read them as many times as you need to make sure you will not upset its editors by submitting your site the wrong way, with inaccuracies, the wrong description style, or to the wrong category.
  • Try to find niche directories if your web site’s content is suitable for that. For example, if your web site covers Marketing topics, focus your efforts into finding a Marketing-only directory (such as MarketingWHO.com) and submit your site there: search engines love links from sites relevant to yours!
  • You will probably come across many directories with paid inclusions: use your common sense to appreciate if it’s worth it or not. A good criteria is to check their Google Page Rank: if it’s at least 3 levels higher than your site’s Page Rank, it’s probably worth spending the money for the inclusion fee. However, do look for directories with a flat, one-time fee rather than recurring monthly or annual fees: you’ll end up spending less money!

In the end, remember a simple rule: if it’s too easy to get into a directory, it’s probably not worth the effort to get into it in the first case.

Stephen Creed is the author of this article and he proudly own a website called: One Week Marketing. His website blogs contains advanced strategies on internet marketing are available for all to learn here: One Week Rarketing review. Visit his website, One Week Marketing, so that you don’t missed out great learning in the internet marketing world.

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SEO: For Search Engines Or Humanshttp://www.circleoneconnect.com/seo-for-search-engines-or-humans/#utm_source=feed&utm_medium=feed&utm_campaign=feed http://www.circleoneconnect.com/seo-for-search-engines-or-humans/#comments Tue, 29 Sep 2009 17:00:11 +0000 C.A. Simmons http://www.circleoneconnect.com/seo-for-search-engines-or-humans/
 SEO: For Search Engines Or Humans

SEO For Search Engines Or Humans SEO: For Search Engines Or HumansSEO, or Search Engine Optimization, is something that many webmasters are now obsessing over. Many web site owners are spending countless hours tweaking and modifying their web sites, adding keyword rich content, and spending hours obtaining back links, so that their site will rank higher in search engines. It is true that over 90% of all web surfers use search engines to visit sites on a regular basis, but:

Should web masters and web site designers build and tweak sites for search engines, or for their visitors?

The answer to this question is that when you build a web site, you are not targeting web search engine crawlers, you are targeting people and human visitors. Hence, you should build a web site for humans, not search engines. The whole purpose to create a web site is so that you can get traffic. Without traffic, a web site is worthless. No matter how many features and how functional your site is, without traffic, your design and functionality do not matter. Although search engines can help bring in traffic, web sites that are designed for search engines, are often not designed for human visitors and all the traffic that your web site gets will be worthless. Visitors will visit and then soon leave your web site and not return again. Return visitors are critical for the success of any web site.

One good example of optimizing for search engines purely is some webmasters tend to stuff tons of keywords into the Meta-Tags; this is a very bad practice and will get the site blacklisted. Moreover, this black hat technique does not benefit the users.

Hence, when building a web site, one should build it for human visitors. If you have articles that are too keyword dense, the quality of the writing will not be as high as it should, and quite frankly, many of your visitors will be annoyed if you keep using words such as “mesothelioma” or “home insurance loan” to get your web site high in the search rankings for these terms. They will leave your web site and most likely not return.

If you create a web site where content is created for people to read and is well written, chances are you will get many return visitors who like the quality of the content you provide and come back frequently to read any new content you may have added. The more people that visit and link to your web site, the more popular it well become and naturally, it will be ranked higher in search engines.

Also, rather than spending hours building links for SEO purposes, that time could be better spent on adding features to your web site which would prompt more people to return to your site and stay at your web site for a longer period of time.

In conclusion, although spending lot of time on SEO and increasing your search engine rankings in the short run, the visitors you get from your SEO efforts will not be valuable as chances are they will not visit again. If you build your web sites for people, your traffic will grow and search engine rankings will rise naturally. Hence, the best way to build a successful web site is to build for people and allow your web site to naturally move up search engine rankings.

Stephen Creed is the author of this article and he proudly own a website called: One Week Marketing. His website blogs contains advanced strategies on internet marketing are available for all to learn here: One Week Marketing review. Visit his website, One Week Marketing, so that you don’t missed out great learning in the internet marketing world.

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If You Want To Make Tons Of Money Online You Need Links!http://www.circleoneconnect.com/if-you-want-to-make-tons-of-money-online-you-need-links/#utm_source=feed&utm_medium=feed&utm_campaign=feed http://www.circleoneconnect.com/if-you-want-to-make-tons-of-money-online-you-need-links/#comments Tue, 29 Sep 2009 14:00:13 +0000 C.A. Simmons http://www.circleoneconnect.com/if-you-want-to-make-tons-of-money-online-you-need-links/
 If You Want To Make Tons Of Money Online You Need Links!

If You Want To Make Tons Of Money Online You Need Links If You Want To Make Tons Of Money Online You Need Links!So, what are these links anyway?

Well, more correctly they are actually called back links. They are when another site online out there in the big world wide web puts a link to your site somewhere on their own site linking back to you.

This link back to you is called a back link or just “link” to shorten it. And they result in a lot of website free traffic.

Why do you need links and how do they make you any money?

Easy, Google and the other search engines are basically running a huge popularity contest. The way they determine who is the most popular is by finding who has the most links and who has the most links that the search engines place value upon.

The way it makes you money is that: the more links and especially the more high PR (Page Rank) links you have the more popular Google and the others believe you are. They then give you your SERP’S (search engine results page (s)) rankings based upon both your popularity and your relevancy (but that is a separate issue that we will not get into here. And again the outcome is tons and tons of free website traffic.

There are a couple of different kinds of links and there are different ways Google and the other search engines value your links which we will now go over in brief detail.

1. One way back links: These little baby’s are the Cha Ching of SEO (search engine optimization) marketing. This is where there is a link back to your site from another (hopefully related) site with no link from you back to them, I.E. the link only goes one way.

2. Reciprocal linking: These are terrible and are of almost no value to you at all. Google and the boys don’t place much value on these types of links any more. They know that you and another webmaster are just swapping links and neither of the two of you really are “voting” for the other. Your just attempting to contact other site owners and say “hey, you link to me and I’ll link to you”. The Engines know this is not a vote and that it’s just you padding your links.

3. Spam and black hat links: These not only stink because they never seem to last very long but they can very easily get your site “slapped” or “sand boxed” both of which mean basically shut out or put aside into the black hole – the “sandbox” if you will, likely never to get ranked again. Oh sure you can pull a site out of the sandbox and get it back into favor with the engines. But by the time you waste all that effort I could have built 10 new mini sites and had them all ranked.

Well now you know why you need links (basically) and which kind you need. Now all you have to do is go get some.

When you click on the links on this page you will be taken to link building Nirvana which brings you tons of website free traffic which by the way means you get paid. You literally will not believe your eyes. You will find out for yourself how to get all the links you could ever want for free.

Of course if you value your time you will want the upgrade and get around 7 times as many links for the same amount of effort. In my opinion your would have to be pretty goofy not to want to get 7 times the results for the same amount of work. But hey, that’s just me!

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How To Prevent Your Emails From Being Singled Out As Spamhttp://www.circleoneconnect.com/how-to-prevent-your-emails-from-being-singled-out-as-spam/#utm_source=feed&utm_medium=feed&utm_campaign=feed http://www.circleoneconnect.com/how-to-prevent-your-emails-from-being-singled-out-as-spam/#comments Thu, 24 Sep 2009 08:48:26 +0000 C.A. Simmons http://www.circleoneconnect.com/how-to-prevent-your-emails-from-being-singled-out-as-spam/
 How To Prevent Your Emails From Being Singled Out As Spam

One thing new email marketers don’t think about is that sending emails which have the potential of being spam, even if they’re not, will ruin your email marketing campaigns. Internet service providers, as well as big email platforms, are on a constant watch for email spam and will do anything in order to stop it. After all, spam takes up server resources and bandwidth and creates unhappy customers. Because of this, email platforms and Internet service providers will literally block messages sent by someone they deem to be a spammer.

If you want your customers to receive your newsletter, make sure that you follow these tips to ensure that your emails aren’t mistaken for spam.

Consistently Use Opt-In

If you aren’t familiar with the terms “opt-in” vs. “opt-out,” “opt-in” email marketing is takes place when you ask people to sign-up for your newsletter, and then customers make the decision whether to say “yes” or “no.” “Opt-out” email marketing is where you capture people’s email addresses and then automatically include them in your email list.

Now, which type of email marketing would you guess leads to great results?

If you guessed “opt-in,” you’re correct! People who willingly subscribe to your newsletter already understand its value and will be more responsive readers. Check out this Vertical Response review for software which can help you run a great opt-in campaign.

Have you even been forced into an email newsletter subscription? If so, then you know how annoying it is to receive emails that you don’t read, and didn’t even ask for. If you do this to your customers, they will come to view your brand as annoying, and certainly won’t be responsive to your newsletter. In this case, although your list may be bigger, your ROI will be very low as you pay to send emails to people who don’t even want to get them. Plus, when people get an email they don’t like or think is spammy, they will alert their email provider and you will be blacklisted in no time. Long story short: always utilize “opt-in” email marketing.

Submit Relevant Newsletter Updates

Almost as bad as “opt-out” email marketing is promising your readers one thing, and then giving them another. If you tell your subscribers that your newsletter will have the latest industry news or special discounts, and all you deliver is your company’s latest news, your customers will be annoyed and will unsubscribe. You need to ensure that what you claim is in your newsletter actually is there. Moreover, make sure that the first few emails you send are exactly what is promised by utilizing an auto-responder series for new readers. For great auto-responder software, check out these email marketing reviews. After you have proven your newsletter, you can begin to include promotional materials. If you have indeed delivered on your promise, your customers will be happy to convert when you send along the occasional promotion.

Make Sure That It’s Quick To Unsubscribe

Here’s an email marketing truth: all readers will eventually unsubscribe. Make it easy on your customers and be sure to include an “un-subscribe” link in your emails, preferable in the footer. Many email marketing companies, in order to ensure quality, will actually require that you do this in order to maintain compliance with spam laws and best practices. Even if your subscriber has enjoyed your email newsletter, if there is no easy way to remove themselves from your list, they will simply hit the “spam” button, alerting their email provider that your messages could possibly be spam. Now, obviously your emails are not, but sometimes it’s just easier to hit the “spam” button then to go through the trouble of manually unsubscribing on your website.

Follow these three rules, and you will be way ahead of most email marketers. If you do the above, then you will notice an increase in email deliverability and much happier customers. Remember: happy customers lead to more sales.

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A History Of Advertising On The Internethttp://www.circleoneconnect.com/a-history-of-advertising-on-the-internet/#utm_source=feed&utm_medium=feed&utm_campaign=feed http://www.circleoneconnect.com/a-history-of-advertising-on-the-internet/#comments Wed, 23 Sep 2009 21:30:53 +0000 C.A. Simmons http://www.circleoneconnect.com/a-history-of-advertising-on-the-internet/
 A History Of Advertising On The Internet

A History Of Advertising On The Internet A History Of Advertising On The Internet What are you doing right now? You’re looking at the Internet! You and millions of other individuals are using the World Wide Web for information, entertainment, and communication.

Ever since the introduction of the Web in 1991, it has grown at a phenomenal pace, both in terms of number of users and money invested. And where there’s eyeballs and money, there’s advertising. Advertising on the Internet is a major revenue stream for most of your favorite websites, and this article will trace how it evolved from early efforts to modern multimedia marvels.

The early days of Internet access were dominated by service providers. Subscription services like AOL and Prodigy worked as a gateway to the larger World Wide Web, charging users a fee for access. Slowly, those providers began to leverage their traffic to feature sponsors as well. Unfortunately, because the modems of the era were painfully slow (even the 56KBPS modem wasn’t common back then), ads were pretty ineffective and even simple graphics took forever to load. But the advent of faster modems improved the potential of advertising on the Internet, with more data being pushed to home computers than ever before.

In the late 1990s came the dot-com boom. All of a sudden, Internet access became ubiquitous. Everybody and their mother was hopping online, and services like WebTV made it easy to surf the information superhighway. That period was the dawning of the online super-retailers like Amazon.com, who demonstrated that you could turn a profit by eliminating the infrastructure of a brick and mortar store and running a virtual storefront instead.

Content was also booming in this period, with groundbreaking Web magazines like Word.com and Slate.com producing cutting-edge content that pushed the envelope of what the Internet was capable of. Advertising on the Internet boomed with the introduction of the animated GIF image – now banners and spot ads could move and grab eyeballs from elsewhere on the page.

And after the boom, of course, came the bust. The revenue models for most of these sites was about as flimsy as toilet paper, and when confidence on Wall Street dropped, the vast majority of them went under. The lucky ones sold their equity to other investors and got out with a wad of cash, but more were left holding the bag. After a period of hibernation after September 11th, advertising on the Internet came back with a vengeance as rich media applications brought television-like experience to the computer, and sites like Hulu and YouTube are riding the wave.

What’s next for Web advertising? It’s not for me to predict, but with technology and avarice both speeding forward at a full clip, I’m sure we’ll see for ourselves soon enough.

NEW online marketing and Search Engine Optimization automation software Senuke.

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The Importance Of Good Search Engine Positions In Order To Make Bigger Profitshttp://www.circleoneconnect.com/the-importance-of-good-search-engine-positions-in-order-to-make-bigger-profits/#utm_source=feed&utm_medium=feed&utm_campaign=feed http://www.circleoneconnect.com/the-importance-of-good-search-engine-positions-in-order-to-make-bigger-profits/#comments Wed, 16 Sep 2009 08:31:16 +0000 C.A. Simmons http://www.circleoneconnect.com/the-importance-of-good-search-engine-positions-in-order-to-make-bigger-profits/
 The Importance Of Good Search Engine Positions In Order To Make Bigger Profits

The Importance Of Good Search Engine Positions In Order To Make Bigger ProfitsIf you are wanting to have a profitable online business and make sure that the right individuals reach your website, you need to improve your search engine ranking. A general background that understands how the engines work is vital in helping to improve your ranking. The majority of all website traffic does come from search engines, and the majority of that traffic, at least sixty percent, comes from Google. You need to understand how the engines find and present information to prospective customers if you are looking for an improved search engine placement. Two methods exist, one that is called a robot, and the other is called crawlers or spiders, which are more common.

Tip: I have found Dutch webdesigners who do a great job in implementing seo optimization while creating new sites. They create websites for all kinds of businesses from all over the world. If you want a commercial site made by a professional then have a look at website laten maken.

Spiders are the way that search engines index websites. Through submitting your site, the spider will go to the site and search through all the pages and index them. Your website content, meta tags, and links will all be examined on your site by the spiders. Your data will be indexed in a certain spot, and that is where the spider will bring them to. Linked pages will be indexed by the spider also. Sites with hundreds of pages could be a problem, however, because spiders only index a limited amount of pages.

Your webdesign and structure of your site is important to get good rankings. Since the spider does check back, any changes to your site should be eventually indexed as well. The frequency of how often these returns take place is up to the moderators that run the search engines. Much like a book has a table of contents, actual content, and a reference section, so does a spider, though its references are links to other sites. It is not uncommon for some spiders to have the ability to index over a million pages a day, and examples include Excite, Lycos, Alta Vista, and Google.

The search engine placement is determined by the search engine trying to find the information that is closest to what the searcher is typing. Let’s say that your website has the keyword of “buy management book in the search engine index. The indexes of different sites use different search algorithms to search, so your ranking will be different depending on what site you look at.

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