When I ask entrepreneurs and small business owners, it is not unusual for not having any marketing plan. I once read that Sir Richard Branson never had any marketing plan when he started the 1st Virgin business many years ago. In fact in one study of entrepreneurship (I couldn’t recall the name of the study) [...]

Is there any market that a niche can’t be carved out of? Apparently not. Online dating site BeautifulPeople.com — a dating website that only allows attractive people to join based on the uniquely biased vote of its members — is famous for it’s ultra-exclusive ‘clientèle’ so to speak, and is now providing a forum/sperm bank [...]